LA Creative team goes on a location scout

Monday, November 3rd, 2008

Today we set out to scout a location for an upcoming shoot. We are planning a shoot around a restaurant environment that will convey concepts of business lunches, social gatherings and dining scenes. Most of the department came along since we are all doing different jobs on this shoot. We have one photographer (me), one producer (Amy Uratsu), One art director standing in as a stylist (Karen Strauss), and two on set art directors standing in as themselves (Jennifer Dorn and Stephen Schauer). The location Nick and Stef’s Steakhouse in downtown Los Angeles.

The location has four distinct areas we can utilize to get different looks: the outdoor patio, the indoor bar, the fine dining room and the private party room.

Outside we can do a natural light feel with city scape backgrounds that can look like anywhere city downtown USA.

Inside we can use ambient light coming through the windows for a moody back lit look. Finally we can light the space to give a more dramatic effect or mimic a nighttime feel. The best thing about this location is that it is an elegant restaurant with a generic feel that becomes a clean palette to allow the photography and talent to highlight the concepts concisely with a worldwide appeal.

While on the scout I like to take location shots that will give an idea of the framing and angles I will be working with on the day of the shoot.  This way we can set the schedule of the day with visual references, which act as a storyboard, for the shots, talent movement and wardrobe needs. Once we have our schedule and timing down the team goes to work executing the concepts/shots we have laid out for ourselves in a structured shoot brief. I should also mention that the impetus of this shoot came from Creative Research requests for new imagery covering the concept of lunchtime meetings, either social or work related.

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Creating “the” Shot

Friday, May 30th, 2008

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Getty Images

Every once in a while the production of a single shot takes on greater importance than simply producing quality, marketable images that cover the shoot brief and content plan. As part of the Getty Images community of art directors, photographers, photojournalists and filmmakers, there are times when you strive to make more out of the process – or at a certain point, the process seems to come alive and take possession of the set and the work takes on a greater significance. The resulting product is, in its own way, an inspiring journey that encapsulates the entire cast and crew for the brief, glorious suspended time that takes places between the words “action” and “cut.”

Earlier in the year, I was assigned a shoot on the footage content plan “business meeting.” As our team had previously created various takes on this and similar business related concepts, we were hoping to take a creative risk to differentiate this shoot from our own collection as well as competitor’s imagery. I had a shot in my head for almost five years of a Caucasian business man surrounded by Chinese businessmen in a Chinese banquet restaurant and we all felt this could fit the needs at hand while also challenge us to raise the visuals above that of typical stock.

I wrote a simple narrative: international business meeting with translator takes place over dinner in an upscale Chinese restaurant that also included a small role for a hostess. The piece was to take on an ethereal, cinematic tone with a visual style borrowing heavily from the rich neon colors of Wong Kar Wai’s “In the Mood for Love” and “2046″ as well as the moody portraiture of Ben Gazarra’s character in Cassavettes’ “The Killing of a Chinese Bookie.”

Collaborating with cinematographer Rick Lopez and Magenta Sky Films, we decided to use ultra dynamic lighting and coloring historically not the norm in stock shooting. We upgraded our location from a banquet style ballroom to an intimate, high-end restaurant to target a global business culture. The restaurant – with lush red banquets and dark polished wood – lent itself perfectly to a rich and colorful palate.

Casting was a painstaking process as it is incredibly difficult finding quality middle-aged Chinese actors in New York City (on a budget). With the cast set, we dedicated as much budget as possible to stylist Stephanie Bohn so that she could create an elegant look, weaving modern day business wealth with an affected, quirky eye toward detail (thick rimmed glasses, pinky rings). Hair and make-up artist Masha Gvozdov created a strong 50s look with slick hair and razor straight side parts for men and, for our hostess, a classic buffont and sultry eyes.

A night shoot (closing down the restaurant would have been too expensive), by early morning we had pushed through a good amount of the shot list with plenty of coverage of the business meeting including authentic renditions of greetings, business card exchanges, heated business discussion, laughter, team work, translation scenes, hand held technology scenes, toasting scenes, even an aside of romantic date gone wrong.

One of our last scenes was the “exit scene.” The business men/woman pay the bill and leave the restaurant leaving the hostess alone in the space. In the script she ends the scene by gazing into a fish tank, lit brilliant blue, which was located in the front of the space.

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Getty Images

By this time, everyone was either overly exhausted (two extras had to be regularly woken up for takes) or, at the very least, light-headed and not necessarily focused properly (myself included). The talent/crew holding area began to look like an adult sleep-over.

We rehearsed the scene once and something about the actress, Diane Fong’s silence, beauty and presence, brought the crew back into a tight, positive energy. Someone mentioned that she should blow out a candle first – great idea, let’s do it! Collectively we decided to delay the dolly move away from her as she walked toward the tank, this would create a longer shot, again a-typical in the stock world but it would give the scene a real beat of unmistakable poise and drama. At the last second, I told Diane, during the scene, to clear an empty wine glass and hold it loosely stem down in her hand as she gazed at the fish tank. I have no idea why I suggested this. Maybe just to give her character something to do, to occupy her. Maybe my brain had finally shut down.

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Getty Images

At this point there was literally a hush as the set quieted. The crew’s energy was fantastic. I called “action” and Diane slowly played out the scene. She cleared the wine glass and, as she got to the fish tank, something happened to her face as she stared at the fish swimming endlessly in circles. The actress had disappeared into character. She was surrounded by glass walls, trapped, exhausted and alone. A great, sweeping longing came over her. Our dolly slowly backed away, taking in the larger scene. Jamie DiVenere, director of creative services, footage, who was visiting the set grabbed my arm in excitement as the frame revealed the glowing wine glass shaking in her delicate fingers. To someone on the street, maybe just an interesting shot, but to the rest of us directly involved, it was stunning. There was something fulfilling – something beautiful and tender – in the moment that rarely comes out in commercial film making.

There were some shots that you can look at and just know you came up short. Other shots where you’re just happy to survive. Then there are those shots that, for some reason, mean something to you. This one, from Getty Images’ footage new one80 collection, is one of those.

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How many takes does a good picture make?

Friday, May 9th, 2008

This is a question I have been frequently pondering as my head seems to be continuously stuck under the hood of the Macbook pro, tethered to the photographer, like some caped, Getty Images crusader, fighting the fight to sort out the good images from the bad.

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Kari Pearson (art director), Jan Guy (model), Thomas Northcut (photographer), Heather Simchuk (stylist)

Recently I worked on a shoot in Fraser, Colorado with Thomas Northcut (photographer), Matt Wright (producer) and Emilie McKittrick (artist data quality specialist and connection to the locations we shot at – she traveled along and helped us with duties too numerous to mention), Seattle-based freelance stylist Heather Simchuk and rounding out the rest of the group was Mike Forster (first assistant), Ted Coster (second assistant), Pamela Chavez (props) and Beth Ryan (hair and make-up) all from Denver.

Looking at image after image rolling into the computer, gives one much opportunity to think. You think about how easily some images happen and how a lot of collaboration takes place on others. So I thought “hey, let’s do a little experiment, or a bit of an un-scientific survey, and take a look at a handful of images from the Colorado shoot and see how they sort out take-wise.” I selected a couple of images we spent a little more time on and a couple that I remembered coming fairly quickly (approx. times noted), wanting to keep this survey small, yet try to provide a sampling of images that are somewhat typical from your average shoot day.

Shot 1: 4 takes/a couple of minutes
*We were working on other variations within this scene and Heather (stylist) saw this shot and suggested that Thomas pull back to get the entire scene. I think Heather had ulterior motives and wanted to get a full body shot of her styling.

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Thomas Northcut/Getty Images

Shot 2: 29 takes/approx 1/2 hour
*We probably had the shot around frame 20 and worked on variations of gloves on/gloves off, several body position changes and many attempts at fussing with hair while attempting to make the 12-year-old model look more serene than seductive while her father was on set.

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Thomas Northcut/Getty Images

Shot 3: 4 takes/approx 1 minute
*This shot was from a breakfast scene that Thomas and crew lit so that we could set up the scene and Thomas could move around the table and capture various moments as they happened. This was a real moment and I thought Thomas captured it really well.

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Thomas Northcut/Getty Images

Shot 4: 10 takes/approx 1/2 hour
*We tried variations of sitting up on the edge of the bed, laying down, messed with her hand position, played around with how her hand was positioned under her head to make her posture look more natural, fill, no fill…Since this shot was all about only using the available light source, we shot very slowly.

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Thomas Northcut/Getty Images

Shot 5: 14 takes – approx 40 minutes
*Variations of vertical, horizontal, changed composition a few times, had model use various expletives to enhance the frustrated look on his face…Some downtime occurred while laughing at the second assistant who had fallen in the snow, managing to bury himself while still maintaining a tight grip of the light.

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Thomas Northcut/Getty Images

And the survey says…

-5 shots/61 total takes/12 takes roughly on average/rounding up time-wise to about 1/2 hour per shot

I don’t know what that means exactly, other than completing this unofficial survey and me feeling somewhat relieved that the average number of takes wasn’t 150 or something like that. It did get me thinking that since this shoot was for LifeSize, I’d be interested in knowing how many shots on average it takes for say a Stone+ frame. Or even better, who is willing to document all of those shots that we sometimes spend way too much time on and way too many frames on, only to scratch them in the end?

I am thinking that may be better to blog about anonymously…

 

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Behind the Scenes at a Crowd Shoot

Thursday, January 17th, 2008

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Ryan McVay/Getty Images

Have you ever wondered how a photographer captured that second in time, or how a filmmaker managed to secure that footage?

Check out our behind the scenes video of how one Getty Images photographer and one filmmaker came together to capture images of over 200 people.

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