Styling and Substance

October 27, 2008 | By Amy Lehfeldt | Creative

When do you use models, and when don’t you use models? It’s a difficult question. Authenticity can be tricky to capture when you are staging a scene…especially if the subject matter is trend setting musicians and hipster youth culture, ala Santogold and Spank Rock. The shoot can easily go awry because of variables, such as, casting, styling, or art direction. Here are some images from a recent shoot gone right by The Smith Collection. The success of the shoot had much to do with the fact that the models cast are in a real band and already had their own personal style. To add a little more flavor, the photographer additionally hired a graffiti artist to create some original backgrounds for the group. The shoot also hits the mark because the subjects are performers and look natural and comfortable in what they are being asked to do.


Smith Collection/Getty Images


Smith Collection/Getty Images


Smith Collection/Getty Images


Smith Collection/Getty Images

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