Box Office: Horton Hears Cash Registers

March 24, 2008 | By Clint Froehlich | Creative

Gregg DeGuire / WireImage/Getty Images

The box office continued its mild downturn as the 2008 Eastern weekend was the worst-attended in at least three years. Nonetheless, a few films had strong showings, especially the second weekend of the Dr. Seuss adaptation Horton Hears A Who featuring the voices of Jim Carrey and Steve Carell. The film was down 44% for a $25 million weekend, a rather sizable decline considering the holiday weekend. But it was enough to propel the film to a terrific $86.5 million ten-day gross.

Tyler Perry continued to charm audiences with his latest offering Meet the Browns, a drama starring Angela Bassett and featuring the brief return of Perry’s popular character Madea. The film took off with $20 million, putting it in the runner-up spot. DOA new releases Shutter and Drillbit Taylor filled the next two slots, each taking in around $10 million. 10,000 BC followed in fifth with $8.7 million (for a disappointing $76.1 million cume to date). In one of the few box office ‘stories’ floating around, the Jason Statham-starring thriller The Bank Job declined only 19% in its third weekend, after a similarly tiny dip in its second. Though the film opened poorly, good word-of-mouth is keeping it alive. Cume stands at $19.4 million.

Hollywood is hoping that the May blockbusters (Iron Man, The Chronicles of Narnia: Prince Caspian, Speed Racer, Indiana Jones and the Kingdom of the Crystal Skull) will rescue a sluggish box office. Until then, the only real hope is George Clooney’s screwball comedy Leatherheads, unless Superhero Movie can pull off a Scary Movie-style opening.

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