We live surrounded by images, under the spell of visual stimuli. Taking a break in that rush is an absolute necessity. In Paris (France), the market research company Gatard & Associes offers a room on its website, e-dito.com, to discover arts, culture, literature, and to share thoughts about advertising and marketing.

This month Jumping in advertising is deciphered. The writer, Christian Gatard takes us in the advertising backstages. Exploration is done through the prism of mythology. Following him opens our minds for a journey to unexplored areas of our culture and for times as far as 30 000 years ago. Gatard gives us tips to consider shamanism in a new way. The next topic that will be deciphered in E-dito.com next issue is the MASK in advertising. Provocative and appealing idea! Wherever you live if you dig up an interesting and recent advertising example relating to the Mask theme, do dare to share it with the E-dito.com guys : redaction [at] e-dito [dot] com. You’ll make them happy. Enjoy! ( Jumping Frog – Courtesy of American Images Inc / Getty Images)

Tags: advertising, art, Creative, exhibitions, marketing, photography, trends, writing

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This entry was posted on Tuesday, September 18th, 2007 at 4:39 pm and is filed under Creative. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.